SUN'S OUT,
GUNS OUT,
DIC OUT

DAILY SUN
PROTECTION

Single Bottle
Single Bottle
Twin Pack
Twin Pack
Six Pack
Six Pack
£14.99
Lifestyle

WHY SUNSCREEN MATTERS

0
of skin cancer deaths in the UK are in men
0
Sun protection should be worn for at least 217 days a year
0
of melanoma cases are preventable
0
people die in the UK every day from skin cancer
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FOR EVERY
TOM, DIC, AND
HARRIETT

We know that other sunscreens can feel like a faff. They’re sticky, they’re unpleasant – and for some reason they smell like coconuts?! 

Plus, it's easy to imagine skin protection is a problem for tomorrow. But the truth is, skin cancer is a problem you never want to have. And protecting yourself today could protect you for life. 

That’s why we've designed a sunscreen that cuts the faff and keeps the protection.

Remind your friends - don't be a DIC

Shop Now

5-STAR FEEDBACK

"Finally something the men in my life will actually use"
Amanda, Epsom
"I just want to highlight how great the product is. I use it every day, and I will continue to"
Tom, Worcester
"This is SO needed. I think it's genius"
Katie, London

IN PARTNERSHIP WITH